students help fund six charitable causes at Malone University (OH)

Malone University students studying persuasion recently used their new found skills to raise funds for six local charities, raising $3,676 in total from 155 donors! The upper level class, taught by Jason Moyer, Ph.D., applied principles from Aristotle's Rhetoric and other academic sources on persuasion to the task of raising money. The class project was in support of the University's missional emphasis on experiential as students learned persuasive strategies through serving the Canton community. The six recipients' websites can be found here, and include a local family adopting children, the Palace Theatre, Lighthouse Ministries, The Martin Center, Pregnancy Support Center of Stark County, and Set Free Akron-Canton. Students employed personal relationships and their social media networks to raise the funds. Strategies included holding events, promoting on social networks, writing articles, and creating promotional videos as well as videos for the University's online newspaper, the Aviso. The course is taught by Jason Moyer, Ph.D., assistant professor of Communication Arts at Malone University. Local students participating in the project included: To view these students click here: http://malone.meritpages.com/achievements/-students-help-fund-six-charitable-causes-at-Malone-University-OH-/17498