451 Marketing Hosts PR, Search, and Social Media Webinar

BOSTON, MA (05/04/2011)(readMedia)-- On Tuesday, May 10th, 451 Marketing will host a free webinar, "Integrating PR, Search, and Social to Connect with Your Customers." The webinar will be led by Francis Skipper, Director of Search Marketing at 451 Marketing. "Everything begins with search," said Skipper. "It is important that businesses know how to integrate their PR and social media campaigns with their search strategy so that they can effectively reach and communicate with their customer."

Skipper will discuss the importance of fully integrated campaigns citing the latest trends, case studies, and his own professional experience. Attendees will learn how to connect with their customers by controlling how, when, and where key demographics view promotions, blog posts, social media, and other content and, ultimately, perceive their brand. Registration for the webinar is on the 451 Marketing site.

About Francis Skipper

As Search Engine Marketing Director at 451 Marketing, Skipper is primarily responsible for creating and managing organic search strategies that achieve highly beneficial placements for both the firm's business-to-business and business-to-consumer clients. With over nine years of search engine marketing experience, Skipper offers a wealth of knowledge and expertise about how to increase online visibility to attract new clients and connect with current clients.

About 451 Marketing

451 Marketing is an award-winning communications agency that specializes in public relations, social media marketing and search marketing. Based in Boston, 451 Marketing works with consumer brands to build awareness, engage customers, create fan loyalty, and drive business through a cutting-edge integrated communications approach. For more information, visit http://www.451marketing.com.

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