AJ Gerritson Selected as Media 4 Social Impact Summit Delegate

451 Marketing Founding Partner to Serve as Official Delegate at United Nations Media Summit

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AJ Gerritson, 451 Marketing

BOSTON, MA (04/07/2014)(readMedia)-- 451 Marketing today announced that AJ Gerritson has been selected to serve as a delegate to the first annual Media 4 Social Impact Summit in New York City this Friday, April 11th. The Summit is an exclusive, nomination-only event that unites representatives of leading media companies, advertising firms and creative agencies with UN experts to highlight the power of media to drive social change and strategize campaigns around pressing global issues.

"It's truly an honor to be selected to join this elite group of influencers," said Gerritson. "Media as a powerful driver of social change has been exhibited time and time again, and I'm excited to share and takeaway insights that work."

Gerritson co-founded 451 Marketing in 2004. Ten years later, Gerritson oversees the agency's strategic direction as well as the sales and marketing efforts for its Boston, New York, and Los Angeles offices. He brings over 14 years of experience in brand strategy, public relations, advertising, content and digital marketing to clients including The Yankee Candle Company, Foxwoods Resort Casino, Au Bon Pain, Lactaid, AstraZeneca, Cool Gear International, and BAILEYS Coffee Creamers.

"Making a lasting impact on our communities has always been a priority for 451," continued Gerritson. "I'm thrilled to have the opportunity to apply our agency's experience and tactics to tackle these pressing issues."

Organized by the UN Office for Partnerships & PVBLIC Foundation, the Summit showcases innovative social campaigns through keynotes, interviews, case studies and roundtables and provides a unique opportunity for delegates to network and learn from the brightest minds in media and build lasting partnerships that further social progress. The group of 100 delegates will gather at the United Nations on April 11, 2014.

About 451 Marketing

451 Marketing is an award-winning, independent communications agency that specializes in public relations, content and digital marketing. Headquartered in Boston with offices in New York and Los Angeles, 451 Marketing works with brands to build awareness, engage customers, create fan loyalty, and drive business through a cutting-edge integrated communications approach. For more information, visit www.451marketing.com.

About United Nations Office for Partnerships

The United Nations Office for Partnerships serves as a gateway for collaboration between the private sector, foundations, and the United Nations family. It promotes new partnerships and alliances in furtherance of the Millennium Development Goals and provides support to new initiatives of the Secretary-General. www.un.org/partnerships

About PVBLIC Foundation

PVBLIC Foundation is an in-kind grant-making organization that harnesses the power of unused media assets to drive social change. An aggregator of media across all platforms, we give strategic grants of media space to key non-profits at the local, national and global levels. From billboards to bus shelters to magazine pages and online banner ads we utilize remnant media to increase issue awareness around important causes and empower organizations to create campaigns with a measurable impact. www.pvblic.org