Brighton Peace Charming Bracelet Benefits Physicians for Peace

$58,000 Donation to Support Medical Education Around the World

NORFOLK, VA (06/23/2010)(readMedia)-- Brighton, a nationally-distributed accessories line, took action towards the dream of peace by creating a limited-edition Peace Charming bracelet, with a portion of proceeds from sale of the bracelet benefitting the Hampton Roads-based charity Physicians for Peace. This is the second year in the row Physicians for Peace is honored to have been chosen by Brighton to participate in their Peace Charming bracelet fundraising campaign.

Physicians for Peace carries out medical education, training and clinical care throughout the developing world. The partnership resulted in a $58,000 donation to the organization. The limited-edition Peace Charming bracelet was available from January 15 to February 14, 2010 at national retailers, including several retailers in the Hampton Roads area. For every Peace Charming bracelet purchased at a Brighton Collectibles store, Brighton donated up to $10 to one of four charities, chosen by the purchaser, which shares Brighton consumers' vision of peace. Brighton donated $5 for bracelets purchased at participating retailers, and encouraged those retailers to match the company's donation.

ABOUT PHYSICIANS FOR PEACE

Physicians for Peace is an international private voluntary organization that mobilizes healthcare educators to assist developing nations with unmet medical needs and scarce resources. Through effective, hands-on medical education and training, clinical care and donated medical supplies, Physicians for Peace creates long-term, sustainable, replicable, and evidence-based projects to help partner nations build medical capability and capacity to help themselves. Volunteers for the 501(c) (3) nonprofit organization have conducted medical missions in 60 countries.

With its headquarters in Norfolk, Va., Physicians for Peace has programs in 22 countries and offices in Manila, the Philippines and Santo Domingo, Dominican Republic. In 2009, the organization celebrated its 20th Anniversary. For more information, go to: www.physiciansforpeace.org

ABOUT BRIGHTON

Known for excellent quality and a broad-ranging assortment of finely-crafted accessories, Brighton produces handbags, footwear, belts, jewelry, eyewear, luggage, timepieces, small leather essentials and home gifts. Visit www.brighton.com to find a list of participating retailers or to see the entire Brighton line.

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229 West Bute Street, Suite 200 | Norfolk, VA 23510 | P 757.625.7569 | F 757.625.7680 | info@physiciansforpeace.org | www.physiciansforpeace.org

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BUILDING PEACE AND INTERNATIONAL FRIENDSHIPS THROUGH MEDICINE

For six consecutive years, Charity Navigator, the nation's premier charity evaluator, has awarded Physicians for Peace a four?star rating ? their highest honor, ranking the organization in the top 3% of nearly 6,000 rated charities.