Cassidy Napolitano Places Among Top 10 in Global Fashion Competition

Cassidy Napolitano ('23) was one of four SUNY Oneonta Fashion and Textiles students who placed among the top 10 finalists in the 2022 Educators for Socially Responsible Apparel Production (ESRAP) Student Merchandising Competition. The global competition challenges undergraduate students to develop fashion retail business plans that are sustainable and socially responsible. Competitors are judged by a panel of industry professionals and faculty in the sustainable fashion field.

Cassidy and her project partner, Owen Hodkinson ('23), finished among the top 10 finalists after developing business plans in Dr. Sarah Portway's Spring 2022 Fashion Entrepreneurship course using the United Nation's Sustainable Development Goals and triple-bottom-line frameworks.

"Dr. Portway's Fashion Entrepreneurship course has helped in my career goals by giving me a true understanding of what a sustainable business model is," said Cassidy, who is participating in the SUNY Oneonta FIT Visiting Student Program. "Going into the industry next year, I feel more prepared to combat this issue and educate others. I also feel comfortable identifying unsustainable practices within a company's supply chain and taking action against them."

Owen and Cassidy, who submitted their AquaFeet project as a team, took third place in the undergraduate competition. "AquaFeet is a sock brand specializing in self-repairing socks," said Cassidy. "AquaFeet socks can mend holes and tears easily with a little bit of friction and water, made possible by Squitex technology." The plan prioritized four Sustainable Development Goals: Industry, Innovation and Infrastructure; Responsible Consumption and Production; Good Health and Well-Being; and Life Below Water.

"According to the ESRAP guidelines, the business had to be completely ethical across all fronts," said Owen. Originally, the duo faced an ethical dilemma with AquaFeet because the proteins necessary to create the self-healing fibers of the socks were harvested from squids. "Luckily, scientific advancements were made a couple of months before we started working on the brand, and the proteins were able to be mimicked with no harm to squids," said Owen.

"Cassidy and Owen's successful teamwork for this competition is a fantastic example of two exceptional Red Dragons growing intellectually, thriving socially, and living purposefully," said Dr. Portway. "Their place among the top three in this highly competitive and international competition is a remarkable and well-deserved achievement. They worked tirelessly and demonstrated a deep commitment to sustainability, professionalism, creativity and achieving a long-term goal."