Jessica Alario Named Vice President at 451 Marketing

Hospitality Public Relations Professional Promoted at National Communications Agency

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Jessica Alario, 451 Marketing

BOSTON, MA (02/10/2015)(readMedia)-- Senior Partner Thomas Lee today announced that Jessica Alario has been promoted to Vice President of Hospitality Public Relations. Alario brings more than nine years of experience in in public relations and event management for the restaurant and hospitality industry. In her new role, Alario will oversee the development and management of integrated public relations campaigns for 451 Marketing's growing list of hospitality clients.

"Jessica Alario has done a remarkable job as both a publicist and manager, drastically increasing the overall average client retainer, while garnering impressive results for her clients on both a local and national level," said Lee. "She has truly put together the top hospitality PR team in the city!"

Since joining 451 Marketing in 2011, Alario has developed public relations campaigns for numerous brands, including L'Espalier, Bistro du Midi, Catalyst, Boston Urban Hospitality, Hotel Chocolat, Truro Vineyards of Cape Cod/Twenty Boat Rum and Taj Boston.

"451 Marketing has shown incredible growth in a short period of time and I feel very fortunate to have been a part of that since joining the team in 2011" said Alario. "The hospitality team is and always will be a group that is passionately dedicated to publicizing the work of our talented Chefs and restaurant community."

Alario earned her bachelor degree in marketing from Bentley College. She currently resides in Boston's historic North End.

About 451 Marketing

451 Marketing is an award-winning, fully integrated marketing and communications agency that specializes in creative design, advertising, public relations, digital marketing, media buying, experiential events, and content marketing. Headquartered in Boston with offices in New York and Los Angeles, 451 Marketing brings the big ideas that make people fall "crazy-in-love" with your brand. For more information, visit http://www.451marketing.com.

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