Media Advisory - Commissioner to Support Wine in Grocery Stores

Monday, March 15 at Price Chopper in Utica

ALBANY, NY (03/14/2010)(readMedia)-- New York State Agriculture Commissioner Patrick Hooker will join others in Utica on Monday, March 15 to announce a new consumer choice campaign, called "Convenience is Choice. Bring Home the Wine." This campaign supports Governor Paterson's proposal to allow the sale of wine in grocery stores. The Governor's proposal would provide significant benefits to New York wineries and give consumers the choice and convenience of purchasing a bottle of wine when shopping for their dinner.

The Commissioner will discuss the numerous benefits of the proposal, both for farmers and consumers alike. Representatives from other supporting businesses and industries will be in attendance. All media are welcome and encouraged to attend.

WHO: New York State Agriculture Commissioner Patrick Hooker

Along with members of the retail food, wine and agriculture industries

WHAT: New campaign – "Convenience is Choice. Bring Home the Wine."

WHEN: Monday, March 15, 2010 at 10:00 am

WHERE: Price Chopper, 1917 Genesee Street, Utica

315-732-1031

For more information regarding this event, please contact Jessica Ziehm with the New York State Department of Agriculture and Markets at 518-457-3136 (office) or 518-527-3949 (cell).

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