Misogi AI Solutions: Leveraging AI To Improve Sales

Businesses toil over cold calls and email campaigns to generate sales, often with poor results. Aaron Perry, a senior majoring in economics at Cedarville University from Overland Park, Kansas, is leveraging artificial intelligence (AI) to turn unresponsive contacts into paying clients through his new business, Misogi AI Solutions.

Perry noticed there are many services to generate lists of potential clients, or leads, but businesses lack the resources to effectively follow up with them, leaving contacts unused in a database. Sales representatives rarely have time to reengage the leads, so businesses are forced to accept the loss.

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