Students 'Market' Their Way to Victory in Brochure Contest at SUNY Potsdam

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From left: 2011 Self-Marketing Employment Brochure Challenge winners Erin Higgins, Kyounghae Kim, Marketing Professor Shahadat Hossain, Kristyn Murphy and Andrew Holmes.

POTSDAM, NY (06/02/2011)(readMedia)-- SUNY Potsdam business administration students got to test their self-promotion skills in a special campus contest that tested how well they market themselves. Students were challenged to create employment brochures about themselves and their talents.

This experience gave the competitors a head start on the kind of self-marketing that they'll need to stay positive and "sell themselves" when searching for jobs or competing for clients. The contest signifies a cross-collaborative effort between several very different departments at the College: Business Administration, Career Planning and Human Resources.

Students enrolled in the Principles of Marketing and Principles of Advertising and Promotion courses were given the opportunity to compete in the 2011 Self-Marketing Employment Brochure Challenge.

The winners were:

• First Place: Erin Higgins
• Second Place: Andrew Holmes
• Third Place: Kyounghae Kim and Kristyn Murphy (tie)

SUNY Potsdam's Department of Business Administration has accreditation from the International Assembly of Collegiate Business Education.

To find out more about its programs, visit www.potsdam.edu/academics/SOEPS/BusinessAdmin/index.cfm.

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Founded in 1816, and located on the outskirts of the beautiful Adirondack Park, The State University of New York at Potsdam is one of America's first 50 colleges. SUNY Potsdam currently enrolls approximately 4,350 undergraduate and graduate students. Home to the world-renowned Crane School of Music, SUNY Potsdam is known for its handcrafted education, challenging liberal arts and sciences core, excellence in teacher training and leadership in the performing and visual arts.

-www.potsdam.edu-