24th Annual Champy Advertising Award Winners Announced

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Media Logic's Bruce Carlin exhibits his awards.

PLATTSBURGH, NY (05/18/2010)(readMedia)-- The 24th Annual Champy Advertising Awards were presented at the year-end banquet of the SUNY Plattsburgh Collegiate Chapter of the American Marketing Association at the Ground Round Restaurant May 6.

Winning ads and marketing materials were recognized in five media categories:

Television:

  • 1st Place – Media Central for advertising created for the Heart Center at CVPH.
  • 2nd Place – WPTZ for advertising created for Wells Communication on GPS tracking – "Gone Fishing."
  • 3rd Place – Clinton Community College – "I Want" campaign.

Print:

  • 1st Place – Studley Printing for advertising created for Silver Lining Photography.
  • 2nd Place – Studley Printing for advertising created for Lola's Closet.

Radio:

  • 1st Place – Media Central for advertising created for PrimeLink.

Collateral Materials:

  • 1st Place – Media Central for advertising created for Jeffords Steel.
  • 2nd Place – Studley Printing for Studley Bookmark Promotion
  • 3rd Place – Ground Round Grill and Bar
  • Honorable Mention – Clinton Community College

Website Design:

  • 1st Place – Media Central for website created for Ausable Chasm

The annual competition was co-chaired by Ruby Hernandez-Torres and Sara Rohver, and the entries were judged by marketing majors in the AMA. Bruce Carlin, a SUNY Plattsburgh graduate who is now with Media Central, was the big winner of the evening and accepted four plaques on behalf of his marketing company.

Also featured at the banquet was keynote after-dinner speaker, George Rock, marketing director at the Press-Republican. Rock's speech highlighted the changing trends and dynamic evolution of newspaper advertising over the past 25 years.

Seventeen senior marketing majors were also inducted into the Alpha Mu Alpha marketing honor society by Dr. Nancy J. Church, faculty advisor to the AMA chapter.

The banquet concluded with the 2009-2010 AMA President Kathryn Urbanik, passing the reigns of the organization to 2010-2011 President Derreck Blaise.