451 Marketing and SnapApp to Host Facebook Panel

Social Media Thought Leaders Will Discuss How Brands Can Optimize Engagement

BOSTON, MA (04/30/2012)(readMedia)-- 451 Marketing will be hosting a free panel and networking event, "Grow, Engage, and Convert Your Facebook Fans," on Thursday, May 3rd from 6:00-9:00pm in downtown Boston. The focus of the panel will be on how businesses can leverage Facebook to build awareness, create engagement, and increase loyalty.

The panel will be moderated by Francis Skipper, vice president of digital marketing at 451 Marketing. Panelists include Gerry Praysman from Brainshark, Rob Shavell from Abine, Seth Lieberman from SnapApp, and Melissa Lacitignola from Gemvara. Drinks and appetizers will be served. The panel is the third in 451 Marketing's "Ask the Experts" thought leadership series.

"Our panels are a great opportunity for clients and business professionals to network and increase their marketing knowledge," said Skipper. "This panel is extremely relevant to brands – their customers are all on Facebook. Now it's time to leverage that channel and maximize ROI."

For more information on attending the panel, contact Halley Sheffield at hsheffield@451marketing.com.

About 451 Marketing

451 Marketing is an award-winning communications agency that specializes in public relations, social media marketing, and search marketing. Based in Boston, 451 Marketing works with consumer brands to build awareness, engage customers, create fan loyalty, and drive business through a cutting-edge integrated communications approach. For more information, visit www.451marketing.com.