Francis Skipper Named Director of Search Engine Marketing at 451 Marketing

Related Media

BOSTON, MA (03/23/2011)(readMedia)-- 451 Marketing Partner AJ Gerritson today announced that Francis Skipper joined the 451 Marketing team as a new search engine marketing director. Skipper brings more than nine years of experience in search engine marketing, advertising and sales to his new role and will specialize in developing and managing organic search engine marketing campaigns.

"I am thrilled to announce Francis's addition to the 451 Marketing team," Gerritson said. "Francis's extensive experience and the versatility he brings to the group in his role as Search Engine Marketing Director will be a vital part of our agency's growth."

As Search Engine Marketing Director at 451 Marketing, Skipper will be primarily responsible for creating and managing organic search strategies that will achieve highly beneficial placements for both the firm's business-to-business and business-to-consumer clients. With nine years of search engine marketing experience, Skipper will offer 451 Marketing and the firm's clients a wealth of knowledge and expertise about how to increase online visibility to attract new clients.

Prior to joining 451 Marketing, Skipper served as a new business development manager at iProspect, The Original Search Marketing Firm. He has a proven record of accomplishment in planning and leading comprehensive search marketing strategies in support of business goals and objectives. He gained expertise in directing digital strategy for Fortune 500 clients including the creation of search engine marketing strategy, online marketing tools, blogs, social networks, brand reputation management, press release optimization and mobile technologies.

Previously, Skipper worked for over five years at WPP agencies like GHG and Catalyst as the Director of Digital Strategy. He conducted strategy planning for healthcare, pharmaceutical and biotech global brands for consumer and HCP's.

About 451 Marketing

451 Marketing is an award-winning communications agency that specializes in public relations, social media marketing and search marketing. Based in Boston, 451 Marketing works with consumer brands to build awareness, engage customers, create fan loyalty, and drive business through a cutting-edge integrated communications approach. For more information, visit http://www.451marketing.com.

###