Jessica Alario Named Senior Account Executive at 451 Marketing

BOSTON, MA (05/20/2011)(readMedia)-- 451 Marketing Executive Vice President Nicole Russo announced today that Jessica Alario has joined the 451 Marketing team as the new Senior Account Executive. Alario brings more than 5 years of experience in public relations and event management in the restaurant and hospitality industry to the 451 Team. She will be primarily responsible for executing PR campaigns for 451's growing list of hospitality clients.

"We are thrilled to have Jessica join our team," said Russo. "I am excited to work with her again and to grow the restaurant and hospitality arm of 451 Marketing."

Prior to joining 451 Marketing, Alario served as an events and marketing manager at Rocca Kitchen in Boston's South End where her responsibilities included securing appropriate publicity and managing the non-profit fundraiser, "It Gets Better". Previous to her experience at Rocca Kitchen, Alario worked as the events and marketing manager at Restaurant Dante in Cambridge.

In May of 2005, Alario graduated from Bentley College, where she received a B.S. in Marketing. Alario currently resides in Medford, Mass. In her spare time she enjoys cooking, running, practicing bikram yoga, and playing with her dog, Pace.

About 451 Marketing

451 Marketing is an award-winning communications agency that specializes in public relations, social media marketing and search marketing. Based in Boston, 451 Marketing works with consumer brands to build awareness, engage customers, create fan loyalty, and drive business through a cutting-edge integrated communications approach. For more information, visit www.451marketing.com.

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