Nikhil Inamdar Named Search Engine Marketing Specialist at 451 Marketing

BOSTON, MA (05/28/2010)(readMedia)-- 451 Marketing Founding Partner AJ Gerritson announced today that Nikhil Inamdar has joined the 451 Marketing team as the new Search Engine Marketing Specialist. Inamdar brings experience in search engine marketing, market research, social media marketing and strategy to his new role, and will specialize in developing and managing organic search engine marketing campaigns.

"I am excited to announce Nikhil's addition to the 451 Marketing team," Gerritson said. "Nikhil brings experience and unique skills to our group. His role as Search Engine Marketing Specialist will be a vital part of our agency's continued growth."

At 451, Inamdar will be primarily responsible for creating, executing and managing organic search strategies that will achieve highly beneficial placements for both the firm's business-to-business and business-to-consumer clients. With his search engine marketing experience, Inamdar will offer 451 Marketing and the firm's clients a wealth of knowledge about how to increase online visibility to attract new clients.

Prior to joining 451 Marketing, Inamdar served as a Marketing Assistant at Veritas Tutors, LLC, a full-service education consultancy. There, Inamdar executed search engine marketing tactics, including keyword research, ad copy creation, campaign performance tracking, and he evaluated and improved effectiveness of campaigns through bid management, keyword analysis, geo-targeting and spend ratio. Additionally, he managed bi-weekly email marketing campaigns, developed and implemented a social media marketing plan for Facebook, Twitter and YouTube.

Previously, Inamdar served as a Research Assistant at Northeastern University. There, he conducted market research to determine popular Six Sigma tools used in the industry, and compiled a handbook of over 200 tools. Prior to that, Inamdar worked as a Business Development Associate at Sandvik Asia Ltd. in Pune, India. There, Inamdar set up a new sales region, presented the full spectrum of Sandvik products and solutions to key company decision makers, and performed financial analysis to pinpoint appropriate and practical recommendations for customers.

In August of 2009, Inamdar graduated from Northeastern University, where he received an M.S. in Engineering Management. He received his B.S. in Manufacturing Engineering from the University of Pune in Pune, India. Inamdar resides in Boston, MA.

About 451 Marketing

451 Marketing is an award-winning communications agency that specializes in public relations, social media marketing and search marketing. Based in Boston, 451 Marketing works with consumer brands to build awareness, engage customers, create fan loyalty, and drive business through a cutting-edge integrated communications approach. For more information, visit www.451marketing.com.