Winner of Bruce K. Berger Award Announced

Mackenzie Ross, a graduate student at The University of Alabama, was named the recipient of the 2018 Bruce K. Berger Graduate Student Leadership Award on Saturday, Feb. 3.

The department of advertising and public relations at UA established this award in 2013 to honor one graduate student in the advertising and public relations Master of Arts program for exemplary leadership. The students in the M.A. program vote and select the student who best demonstrates passion for work and the public relations profession, exemplifies a strong ethical orientation and employs an inclusive style of leadership.

"I think the most touching part of receiving this award is the fact my fellow classmates voted and selected me for this award," Ross said. "Their confidence in and recognition of my leadership ability is truly touching."

Ross currently serves as the graduate assistant for The Plank Center for Leadership in Public Relations and as a graduate teaching assistant for the Department of Communication Studies, teaching Public Speaking labs. She graduated summa cum laude from UA last May with a Bachelor of Arts in Communication and Information Sciences. During her time as an undergraduate student, Ross received the Susan Colvin Prize, honoring the top student in the College of Communication and Information Sciences; the William P. Bloom Premier Award, recognizing one student for outstanding service and collaboration; and The University of Alabama Outstanding Senior Award.

The Plank Center for Leadership in Public Relations is the leading international resource for practitioners, educators and students who are passionate about advancing their careers and the public relations profession. Led by a national advisory board of leading educators and practitioners, the Center develops and recognizes outstanding diverse public relations leaders, role models and mentors to advance ethical public relations in an evolving, global society. Founded in 2005, the Center is named after Betsy Plank, the first lady of public relations. Plank's legacy and vision continue on in the Center's programs and initiatives to advance the profession and public relations education.

To view these students click here: