American Lung Association in Michigan Turns Turquoise in Honor of National Women's Lung Health Week

DETROIT MI (05/12/2015)(readMedia)-- NOTE: Pictures of the illuminations are available from mary.combi@lung.org.

Today, the American Lung Association in Michigan is supporting LUNG FORCE during National Women's Lung Health Week (May 10th – 16th) by turning local landmarks turquoise in an effort to defeat lung cancer in women. LUNG FORCE is a movement launched by the American Lung Association to unite women against lung cancer, the #1 cancer killer of women.

In Detroit, the Ren Center and Detroit One Center will be bathed in turquoise.

Every eight minutes, a woman in the United States dies of lung cancer. Yet, there is a disconnect in awareness. Only 1 percent of women cite lung cancer as a women's cancer that is top-of-mind for them, according to the American Lung Association's Women's Lung Health Barometer. (www.lungforce/barometer) However, lung cancer kills twice as many women as any other cancer.

The most important focus of this campaign, however, are the women and families whose lives have been forever changed as a result of a lung cancer diagnosis.

A Turquoise Takeover reception was held last night at the 'top of Detroit,' Coach Insignia to launch the event. The week will also feature Lucy Activewear Birmingham in partnership with the American Lung Association for yoga in the park on Tuesday evening, May 12 while Citizen Yoga is returning for the second year of the Turquoise Takeover. They'll be holding two donation based classes at their Detroit studio the evening of Thursday, May 14, a slow flow yin and a vinyasa blend. Call 248-784-2000 for details.

LUNG FORCE also received a Proclamation from the Governor of Michigan.

The fall a LUNG FORCE Walk is set for October 4. Visit www.alam.org for details.

Now in its second year, LUNG FORCE is empowering women and men in Detroit to share their voice and make lung cancer a public health priority.

"We are thrilled to be celebrating our second annual Turquoise Takeover in Detroit with the illuminations," said Gottschalk. "Since launching LUNG FORCE last year, we've made great strides in spreading awareness among the Michigan community and I'm excited to see it all come to life this year."

CVS/pharmacy Launches In-Store Fundraising Campaign

Now through Saturday, May 23rd, CVS/pharmacy customers can support LUNG FORCE when they donate $1, $3, or more at the register or online at www.cvs.com/lung (all proceeds will support the movement). CVS Health is the National Presenting sponsor of LUNG FORCE.

Additional Ways to Share Your Voice

The American Lung Association and the American Lung Association in Ohio are asking Ohio residents to share their voices in the fight against lung cancer. Visit www.alam.org to learn how to participate:

• SHARE: Share your voice on social media using the hashtag #ShareYourVoice and #LUNGFORCE or in one of the following ways:

o Turn your social media profiles turquoise or post a turquoise selfie, using the hashtag #ShareYourVoice and #LUNGFORCE. Like the LUNG FORCE Facebook page (https://www.facebook.com/LungForce?fref=ts) and follow LUNG FORCE on Twitter (https//twitter.com/lungforce)

o If lung cancer has touched your life or someone you love, please share your story at LUNGFORCE.org/share-your-story

o Tell your local Senators and Representatives to invest in lung cancer research at LUNGFORCE.org/take-action

• DONATE: A donation supports the American Lung Association's investment in lung cancer research and public health promotion, including early detection, clinical trials, biomarker testing and more federal research funding, as well as the overall mission of the American Lung Association.

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About the American Lung Association

The American Lung Association is the leading organization working to save lives by improving lung health and preventing lung disease, through research, education and advocacy. The work of the American Lung Association is focused on four strategic imperatives: to defeat lung cancer; to improve the air we breathe; to reduce the burden of lung disease on individuals and their families; and to eliminate tobacco use and tobacco-related diseases. For more information about the American Lung Association, a holder of the Better Business Bureau Wise Giving Guide Seal, or to support the work it does, call 1-800-LUNGUSA (1-800-586-4872) or visit: www.alam.org

About LUNG FORCE

LUNG FORCE is a new national movement led by the American Lung Association to unite women against lung cancer, the #1 cancer killer of women. LUNG FORCE has three priorities: 1) Make lung cancer a cause that people care about – and act on; 2) Educate and empower patients and healthcare providers and 3) Raise critical funds for lung cancer research. The American Lung Association's LUNG FORCE is nationally presented by CVS Health. Find out more at LUNGFORCE.org.

About CVS Health

CVS Health (NYSE: CVS) is a pharmacy innovation company helping people on their path to better health. Through its 7,800 retail drugstores, nearly 1,000 walk-in medical clinics, a leading pharmacy benefits manager with more than 70 million plan members, and expanding specialty pharmacy services, the Company enables people, businesses and communities to manage health in more affordable, effective ways. This unique integrated model increases access to quality care, delivers better health outcomes and lowers overall health care costs. Find more information about how CVS Health is shaping the future of health at www.cvshealth.com.