Capital Region Marketers Honored At The 13th Annual Mark Of Excellence Awards

ALBANY, NY (10/04/2007)(readMedia)-- The New York Capital Region Chapter of the American Marketing Association (NYCRAMA) yesterday announced the winners of the 13th Annual Mark of Excellence Awards, which recognize results-driven marketing campaigns in the Capital Region.

On October 3, 2007, more than 175 of the region’s marketing professionals and business leaders attended the 13th Annual Mark of Excellence Awards to honor E. Kristen Frederick, nine finalists and to celebrate five winners.

"This year's Mark of Excellence winners are fine examples of results-driven marketing," said Margherita Petti Krug, co-chair of the 2007 Mark of Excellence. “Each of the winning campaigns truly exemplifies the power of an effective marketing campaign.”

“I’d like to thank and acknowledge all those who were involved in making the 2007 Mark of Excellence awards a success. Our special guests, speakers, sponsors and committee members deserve much recognition for their hard work which made this event possible,” said Nichole Eisenzopf, co-chair of the 2007 Mark of Excellence.

The winners were chosen by a distinct panel of nationally recognized marketers from across the country.

2007 Mark of Excellence Award Winners

Campaign: Bellevue is Here To Stay! Bellevue Woman's Hospital

Campaign: Downtown Albany Restaurant Week Downtown Albany Business Improvement District

Campaign: Raising Regional Awareness of the Technology Roadmap Center for Economic Growth (CEG) Marketing Partners: Sawchuk Brown Associates, Zone 5, The Business Review

Campaign: Up, Into, Attract State University of New York College at Plattsburgh Marketing Partners: Media Logic, Working Pictures, Inc.

Campaign: Where’s Alby? Young Alumni Program Rensselaer Polytechnic Institute Marketing Partner: Overit Media

About American Marketing Association American Marketing Association (AMA) is the world's largest and most comprehensive professional society of marketers, consisting of nearly 50,000 worldwide members in 72 chapters throughout North America. Since 1992, the New York Capital Region Chapter of the American Marketing Association has been committed to recognizing and encouraging the best practices in the field of marketing and helping to elevate the profession. The chapter provides an opportunity to learn from and network with more than 400 marketing professionals in the Capital Region.

In addition to the annual AMA Mark of Excellence Awards program, the chapter holds luncheons featuring nationally recognized speakers addressing a range of marketing topics; breakfast roundtable programs; and other special programs to benefit marketing practitioners, educators, and students.