NYCRAMA June Luncheon Announced

ALBANY, NY (05/30/2012)(readMedia)-- The New York Capital Region chapter of the American Marketing Association (NYCRAMA) announces its June luncheon, "How to Leverage Content Marketing to Generate Demand and Leads" with guest speaker Myles Bristowe, Chief Marketing Officer at CommCreative and blogger of Today's Marketing Cookie. Attendees will learn how Myles helped his clients leverage an integrated, multi-channel approach to content marketing. In this session you will learn how to innovate with confidence and build a multi-channel marketing platform with limited resources and budgets. Additionally, attendees will learn how to leverage the integration of traditional media with social media, mobile and the web and create a multi-channel approach to content marketing

Myles Bristowe is a member of the International Board of Directors for the American Marketing Association and the Immediate Past President of the Boston Chapter of the AMA. He is a contributing author of "The World's Foremost Authorities On Marketing: Top CMOs Share What They Know Best", the author of "What Executives Need To Know About Social Networking", and is currently ranked #3 in Social Media Marketing Magazine's list of the "World's Top CMO's to follow on Twitter". Myles has founded three web design and marketing firms specializing in Internet marketing and social media. In 1998, he founded TreeFrog Productions, which was purchased in 2003, by Embarc, a mid-sized Web development company. He continued to serve as president of Embarc, which was acquired in 2007. Myles then founded VividContext, a social media marketing firm, which was acquired in 2008 by CommCreative, a unified marketing agency in Framingham, MA where he serves today as Chief Marketing Officer.

WHEN: Thursday, June 14, 2012 @ 11:30 am – 1:15 pm

WHERE: Treviso, 257 Washington Ave. Ext. – former Italian American Community Center

PRICING: Cost is $25 for AMA members, $20 students, and $35 for non-members. If not paid online via credit or debit card, payment is expected in cash or check at the door. Due to the overwhelming response to our luncheons, late reservations and walk-ins will incur a $5 surcharge to cover the added cost of attendance. To make your reservation, please visit www.nymarketing.org. Space is limited.

The official sponsor of this luncheon is Cotton Hill Studios, an advanced, full-service recording studio that works with clients across the country.

About the American Marketing Association

The American Marketing Association (AMA) is the largest marketing association in North America. A professional association for marketing leaders, thinkers and doers, it is the only organization that brings together marketers across all specialties to collaborate and inspire one another. Through relevant information, comprehensive education and targeted networking, the AMA assists marketers in deepening their expertise, elevating their careers and ultimately, achieving better results. For more information on the American Marketing Association, visit www.marketingower.com.

About NYCRAMA

The New York Capital Region chapter of the American Marketing Association is the premier Tech Valley association for marketing professionals. Since 1992, NYCRAMA has been dedicated to elevating the marketing profession by delivering career development, educational opportunities, and promoting best practices for winning and keeping customers. The chapter provides an opportunity to learn from and network with hundreds of marketing professionals in the Capital Region. Find out more at www.nymarketing.org.

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