Nancy Cook, Woman Behind American Cancer Society’s Relay For Life, To Speak At May Marketing Luncheon

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Nancy Cook

ALBANY, NY (04/24/2008)(readMedia)-- The New York Capital Region chapter of the American Marketing Association will host a luncheon event with guest speaker Nancy E. Cook, National Director, Corporate Relations for the American Cancer Society Relay for Life. Cook will discuss overcoming challenges on the road to developing and launching a new program on Thursday, May 8, 2008 at Wolfert’s Roost Country Club in Albany.

Nancy Cook has filled many roles in her 14-year career with the American Cancer Society. For the past seven years, she has focused on community based marketing and development of the Relay For Life National Corporate Team Program and corporate relations nationwide. With an emphasis on the internal corporate channel for marketing and growth of Relay For Life teams, this national program recognizing locally-based involvement has grown from four companies in 2000 to 37 companies in 2008, and raises in excess of $14 million annually for the American Cancer Society programs of patient services, prevention, detection, advocacy and research.

Join NYCRAMA as Nancy Cook discusses how to create and sustain momentum when starting from scratch in your market; strategies to foster consensus among diverse constituents; and how to incorporate key values into your message.

JOIN US ON MAY 8 at Wolferts Roost Country Club – reserve your place now! Prepay by credit card online at www.nymarketing.org. Cost is $25 for members, $35 for non-members and $20 for students. Member and non-member payment is expected in cash or check at the event if not placed on a credit card. The deadline for reservations is Monday, May 5 at 4:00 pm. Late reservations and walk-ins are subject to a nominal $5 surcharge to cover the added cost of attendance. Cancellations must be made at least 24 hours in advance or you will be charged the full amount.

About American Marketing Association American Marketing Association (AMA) is the world's largest and most comprehensive professional society of marketers, consisting of nearly 50,000 worldwide members in 72 chapters throughout North America. Since 1992, the New York Capital Region Chapter of the American Marketing Association has been committed to recognizing and encouraging the best practices in the field of marketing and helping to elevate the profession. The chapter provides an opportunity to learn from and network with more than 400 marketing professionals in the Capital Region.

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