Price Chopper Supermarkets and Sunoco Launch "Fuel AdvantEdge" in Binghamton, Endicott and Owego on Oct 9

SCHENECTADY, NY (10/09/2008)(readMedia)-- Price Chopper announces the launch of ‘Fuel AdvantEdge', an exclusive new program never before offered in the Binghamton, Endicott and Owego marketplace, in partnership with 10 local Sunoco stations that discount gasoline as a reward for grocery store purchases.

In an effort to build additional value into the Price Chopper AdvantEdge card, which has long offered consumers savings on groceries and general merchandise, the progressive supermarket chain will kick-off ‘Fuel AdvantEdge' in its Binghamton, Endicott and Owego locations on Thursday. ‘Fuel AdvantEdge' is an ongoing, cumulative savings/reward program that gives consumers a 10¢/gallon discount on gasoline purchases for every $50 of groceries purchased (20¢/gallon on $100 purchased, 30¢/gallon on $150 purchased, etc.).

Unlike other reward programs, consumers can accumulate their points/dollars spent across a 90-day timeframe and cash in on their gasoline discount for up to 20 gallons at their convenience, turning saved dimes into dollars. "What better way to reward our customers for choosing Price Chopper than by offering them great prices at the supermarket that translate to significant savings at the gas pump," said Neil Golub, President and CEO of Price Chopper.

"Sunoco is pleased to offer significant gasoline discounts through our partnership with Price Chopper. In Watertown and the Central and Lower Hudson Valley regions of NY, Keene, NH, Worcester, MA, Scranton/Wilkes Barre, PA, Utica/Rome NY, Southern VT and New Hampshire, Oneonta and the Hartford, CT area, where the program has been launched across the last two years, we have customers saving fifty, sixty cents - even a dollar or more per gallon through the ‘Fuel AdvantEdge' program. It is exciting that this kind of savings opportunity is available to our customers," said Jeff Hassman, Channel Marketing Manager, Sunoco.

Participating Price Chopper Locations

Participating Sunoco Stations

About Price Chopper

Based in Schenectady, NY, the Golub Corporation owns and operates 115 Price Chopper grocery stores in New York, Vermont, Pennsylvania, Massachusetts, Connecticut and New Hampshire. The family-owned company prides itself on longstanding traditions of innovative food merchandising, leadership in community service and cooperative associate relations. Golub's approximately 24,000 associates collectively own 51% of the company's privately held stock. For additional information, visit www.pricechopper.com.

About Sunoco, Inc

Sunoco, Inc. (NYSE: SUN), headquartered in Philadelphia, PA, is a leading manufacturer and marketer of petroleum and petrochemical products. With 900,000 barrels per day of refining capacity, over 4,700 retail sites selling gasoline and convenience items, approximately 5,400 miles of crude oil and refined product owned and operated pipelines and 38 product terminals, Sunoco is one of the largest independent refiner-marketers in the United States. Sunoco is a significant manufacturer of petrochemicals with annual sales of approximately five billion pounds, largely chemical intermediates used to make fibers, plastics, film and resins. Utilizing a unique, patented technology, Sunoco also has the capacity to manufacture over 2.5 million tons annually of high-quality metallurgical-grade coke for use in the steel industry. For additional information, visit Sunoco's Website at www.sunocoinc.com.