The 14th Annual Mark Of Excellence Awards Highlighted Successful Marketing In The Capital Region

• by New York Capital Region Chapter of the American Marketing Association

ALBANY, NY (10/03/2008)(readMedia)-- The New York Capital Region Chapter of the American Marketing Association (NYCRAMA) announced the winners of the 14th Annual Mark of Excellence Awards, which recognized results-driven marketing campaigns in the Capital Region and Tech Valley. Elmer E. Streeter II, Director of Corporate Communications for St. Peter's Health Care Services, was named Marketer of Excellence.

On October 1, 2008, 220 of the area's most distinguished marketing professionals and business leaders gathered to celebrate the honor bestowed upon Streeter and the success of ten outstanding regional marketing campaigns, six of which were selected as Mark of Excellence Awardees.

"The quality of submissions for this year's competition was exceptional," said Mary Hunt, chair of the 2008 Mark of Excellence Awards. "All those recognized truly exemplify the strength and power of effective marketing."

The winners were chosen by a distinguished panel of professional marketers from across the country.

2008 Mark of Excellence Award Winners:

1. 40th Anniversary Image Campaign
2. Client: The Chamber of Southern Saratoga County
3. Marketing Partners: Bartel Communications, Inc.; Logosprint.com

1. An Arch By Its Very Nature
2. Client: CSArch Architecture | Construction Management
3. Marketing Partners: Allegory Studios

1. Fuse Admissions Magazine
2. Client: Ithaca College
3. Marketing Partners: M2Design, A Division of Media Logic

1. NY Loves Technology Global Marketing Initiative
2. Client: Center for Economic Growth
3. Marketing Partners: M2 Design, A Division of Media Logic; Sawchuk Brown Associates; Zone 5

1. NYSUT ELT Summer Term '08
2. Client: NYSUT
3. Marketing Partners: Lorraine D'Aleo, Marketing & Business Development Consultant; Backman Writing & Communications; Riscica Design

1. "Smart, Dynamic, Engaged"
2. Branding and Admissions Campaign
3. Client: The Sage Colleges
4. Marketing Partners: Zone 5; WRGB/CBS 6

About the American Marketing Association

The American Marketing Association (AMA) is the world's largest and most comprehensive professional society of marketers, consisting of nearly 50,000 worldwide members with 72 chapters throughout North America. Since 1992, the New York Capital Region Chapter of the American Marketing Association has been committed to recognizing and encouraging the best practices in the field of marketing and helping to elevate the profession. The chapter provides an opportunity to learn from and network with more than 400 marketing professionals in the Capital Region.

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