Pierre Barbeau, CEO and Cofounder of Moblico to Speak at September Marketing Luncheon

ALBANY, NY (08/26/2009)(readMedia)-- The New York Capital Region chapter of the American Marketing Association will host a luncheon event with guest speaker Pierre Barbeau, CEO and Cofounder of Moblico. Barbeau will discuss how marketing professionals can integrate mobile marketing to attract new customers and retain current customers. In addition, attendees will hear and see how mobile marketing can enhance their day to day business in a new light. The luncheon will be Thursday, September 10, 2009 from 11:30 a.m. to 1:15 p.m. at the Italian American Community Center in Albany.

The first to deliver camera-phone capability - aka Sprint's Picture Mail - to the U.S. market, Barbeau has over fourteen years of direct and mobile marketing experience. He is an industry thought leader whose opinions have been featured in media such as USA Today, Boston Globe, RCR Wireless, Wireless Week, and Business Journal. In addition, he is a frequent featured speaker at InfoTrends, 6Sight, PMA, I3A, and Mobile Tech Forum.

Founded in 2007 by Barbeau and his partners, Moblico is a mobile lifestyle company that incubates new products and ideas and accelerates their adoption into the mobile market. They also advise major brands, publishers, and other enterprise clients on how to integrate mobility into their business.

Join NYCRAMA on Thursday September 10, 2009 as Pierre Barbeau shares persuasive marketing strategies in his presentation, "Going Mobile and Using Mobile in Your Customer Care."

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Join us on September 10th at the Italian American Community Center - reserve your place now! Register online, where you can prepay by credit or debit card, at www.nymarketing.org. Indicate your name, company affiliation, member status and choice of luncheon entrée: Penne with Broccoli or Stuffed Filet of Sole. Cost is $25 for members, $35 for non-members and $20 for students. If not prepaid, payment is expected in cash or check at the event. The deadline for reservations is Monday, September 7th at 4:00 pm. Late reservations and walk-ins are subject to a nominal $5 surcharge to cover the added cost of attendance. Cancellations must be made at least 24 hours in advance or you will be charged the full amount.

About American Marketing Association

American Marketing Association (AMA) is the world's largest and most comprehensive professional society of marketers, consisting of nearly 50,000 worldwide members in 72 chapters throughout North America. Since 1992, the New York Capital Region Chapter of the American Marketing Association has been committed to recognizing and encouraging the best practices in the field of marketing and helping to elevate the profession. The chapter provides an opportunity to learn from and network with more than 400 marketing professionals in the Capital Region.